QUIZ: Buyers’ Favorite Features
What do buyers want most in a new home? Find out how well you know your customers’ house-hunting priorities. This quiz covers some of the top findings from the NATIONAL ASSOCIATION OF REALTORS®’ 2007 Profile of Buyers’ Home Feature Preferences,
which collected responses from more than 2,500 buyers who recently purchased a home. The information can give you an edge in working with buyers and marketing your listings.
1. What single home feature do buyers say they want most in a new home?
a. Walk-in closet in master bedroom
b. Central air conditioning
c. Backyard
d. Fully finished basement
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2. What’s the median size of homes purchased between late 2005 and early 2007?
a. 2,230 square feet
b. 1,840 square feet
c. 1,450 square feet
d. 1,000 square feet
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3. Repeat buyers tend to be choosier than first-time buyers. In particular, repeat buyers place much more emphasis on these home features:
a. Fireplaces and air filtration systems
b. Bay windows and finished basements
c. Oversized garages and master bedroom walk-in closets
d. Backyards and proximity to entertainment
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4. Within three months after buying a home, nearly half of all buyers remodeled or made improvements to which part of the house?
a. Master Bathroom
b. Backyard
c. Kitchen
d. Home office
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5. Which home feature saw the biggest jump in buyer popularity since 2004, when NAR conducted its previous buyer preference survey?
a. High-speed Internet access
b. Media room
c. Eat-in kitchen
d. Oversized garage
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6. What three features did buyers say they’d be most willing to pay extra for in a home?
a. Proximity to work, a wooded lot, and a backyard or play area
b. Whirlpool baths, proximity to schools, and a deck
c. A corner lot, a lawn sprinkler system, and high-end kitchen appliances
d. Central air conditioning, walk-in closets, and hardwood floors
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7. A home’s energy efficiency is most important to which segment of buyers?
a. Repeat buyers
b. Second-home buyers
c. New-home buyers
d. First-time buyers
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8. Where do first-time home buyers tend to purchase a home?
a. Rural area
b. City or urban area
c. Suburb or subdivision
d. Small town
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9. What’s the most common type of home purchased?
a. Single level
b. Split level
c. Two levels
d. Three levels
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10. What did new-home buyers most wish their home had more of?
a. Storage
b. Bedrooms
c. Kitchen space
d. Bathrooms
Here is a quiz courtesy of
Terri Pryor
American Home Shield
1-800-800-8880 x6758
